Paid Media executive cross platform

Who you are 

• 2-3 years’ experience working on Paid Media advertising (planning, execution, optimization and reporting) working with main programmatic providers (Xandr, Adform, DV360, etc.) / social paid media platforms (LinkedIn, Facebook Ads, Twitter, etc.) / Google Ads. 
• You love data and analytics, studying trends to optimize campaigns in order to convert metrics into mindful marketing insights. 
• Comfortable working closely with other related departments (specifically design, data, development). 
• Experience building client pitch decks (and the associated research) to close new business. 
• Experience presenting data and recommendations to clients in an approachable, expert way 
• Demonstrated success managing accounts for multiple partners or divisions. 
• Experience with inbound strategies, experience with ABM and sales/marketing alignment is a plus. 
• Working knowledge of lead generation website best practices. 
• Ability to manage multiple projects at once, including the capability to balance competing priorities in a fast-paced environment. 
• Problem-solving mindset with high attention to detail. 
• Able to effectively operate and complete complex tasks with minimal oversight. 
• Comfort with and a desire to support new business initiatives and strategies. 

Your responsibilities 

• Implementation, set-up, trafficking and optimization of paid media campaigns. 
• Manage digital advertising budget and spend, including bid management based on pacing and performance. 
• Manage and create B2B third party audiences in addition to contextual and geo to target in our campaigns. 
• Work closely with creative team (designers, copywriters, developers) to prepare & optimize campaign content. 
• Deliver insight-led reports using analytical data to assist in evolving the media approach, providing strategic feedback and learnings from campaign activity. 
• Constantly monitor and communicate changes in industry trends and search engine algorithms both internally and to clients. 
• Daily and weekly reporting and communication regarding campaign development, timelines, analysis, and results. 

Required experience 

• 2-3 years’ experience working on Paid Media advertising (planning, execution, optimization and reporting) working with main programmatic providers (Xandr, Adform, DV360, etc.) / social paid media platforms (LinkedIn, Facebook Ads, Twitter, etc.) / Google Ads 
• Experience building client pitch decks & insightful reporting 
• Experience with Office 365 suite (for Excel we require an advanced level – formulas, vlookup, pivot table as a minimum) 
• Fluent in English (C1 level required) 

Desired experience 

• Knowledge of the B2B market and the IT sector 
• Experience working in a marketing agency 
• Google Analytics, Google Tag Manager, Adobe Analytics or other analysis tools 

Additional requirements

· The place of residence must be located in the Madrid Region (Comunidad de Madrid)
· Able to work legally in Spain (full-time)